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Art Gallery NSW modular email templates for Campaign Monitor

Twenty one uniquely branded email master templates? Fully editable in Campaign Monitor? Done!

Project Type: Modular Email Template

Involvement: Build & Integrate

The Art Gallery of NSW needed an experienced developer to devise and implement their department’s Campaign Monitor communications and invite templates to be in line with their new visual identity.

Initially spanning 15 email templates (and now expanded to 21), I helped implement their Figma designs into HTML email templates that are accessible, responsive and work in dark mode email clients too.

Using a modular approach, each template includes up to 45 separate modules which are all editable in Campaign Monitor, so building campaign emails are now intuitive and easy for everyone, ensuring their comms are clear, responsive and translate well across the vast unknown of browsers and devices.

Foundation 40th Anniversary template

Young Members template

Core master template (Light mode)

This is the largest master template with the full 45 modules. It forms the basis of Art Gallery NSW’s non-department specific email campaigns.

PS. The template is so long, not even Chrome Inspector could capture the page!

Core master template (Dark mode)

And of course it works in dark mode too.

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